Led a 9-month PLG design strategy that delivered scalable features and foundational UX patterns, directly establishing a new growth engine for Pendo's user acquisition
Facing client churn and revenue loss linked to inconsistent service delivery, I designed an AI-assisted platform that automates group booking workflows.
I designed and shipped a new ATS for hiring managers, streamlining the hiring process supported by an intuitive applicant tracking system tailored for hiring managers.